Brand Identity Development
Font System & Brand Colour Palette
Comprehensive Brand Guidelines
New businesses that see value in quality design.
1-4 year old businesses ready to invest in quality branding.
5+ year old businesses looking for a high-level re-brand.
Any business looking to create an impactful brand that resonates with their ideal audience.
In today’s social, customer-controlled world, building a successful brand is more important than ever. Words matter, of course, but so does style, tone and flavor. It’s almost always the case that strong brands have strong voices.
The studio's branding packages are fully cohesive and designed to work from the ground up to build a brand which is strategically conceived, beautiful to look at, and easy to implement across your entire business.
We’ll work together to handcraft a full brand identity and then apply it to a fully custom website design. Add as many pages as you desire, as many design details as you need, packages are fully adaptable and customizable. From there we can move to brand collateral for the full experience.
In the digital era, a website is crucial for any business and has a more extensive reach than any other form of advertising. Your online presence determines how your brand is perceived, will it deliver that impactful first impression?
Entrepreneurs/Businesses that feel their current website is not reflecting their goals or aesthetic and/or feel disconnected to their current online presence.
*Content and copy must be compiled and ready to be applied to a new design to move forward with this process.
Creative Direction & Strategy
UI / UX Design
CMS Platform Website Design
Brand Identity Application
A brand is the whole package – logo, marks, colours and fonts – but it also includes the mission, voice, vision, brand drivers and an understanding of your target market. By creating a full visual identity you’re giving your brand higher chances of being remembered, trusted and profitable. Here are some of the studio's services.
Although branding is the ideal entry point in working with me and the majority of my clients are free to add on à la carte services like UI/UX website design, print and/or digital collateral for a truly custom experience. There is no limit to what I can create for your brand - feel free to get in touch to discuss options. You can also see the above section to see some of the services most frequently requested. Occasionally there is the opportunity for like-minded clients and businesses to collaborate on one-off side pieces, just feel free to get in touch to see if we’re a good fit.
This can depend on a few different factors including how many projects I have on the go and how quickly you can complete your client homework. Things that can alter the timeline are: communication, unforeseen circumstances and ultimately creativity. Creativity is a process and your project may go a little quicker or slower than anticipated but is always completed by the end of the given timeline date. Depending on the package you choose the branding process typically takes 5-7 weeks from start to finish, while branding combined with website projects can take 12+ weeks.
I welcome client's ideas and preferences and use them for discussion points while we create their brand strategy and moodboard together - that being said, it’s important to keep in mind that the ultimate end goal is to create a visual brand that is best for their business and that may mean straying from their original idea. If all the client is hoping for is bring their exact vision to life, I'm probably not the right fit for them.
I believe that creating a full brand identity for your business is far more effective than just a logo. By creating a full visual identity: multiple versions of your main logo, colour palette creation, brand font pairing, imagery direction and custom brand collaterals, you’re giving your brand higher chances of being remembered, trusted and profitable. Going through a quality branding process will nurture your true authenticity, set the foundation of your brand and create high value that will ultimately resonate with your customers and make you stand out from the crowd.
I typically don’t build out or create websites or collateral for brands that I haven’t developed myself. There is a more holistic and highly focused approach when the brand is created from the ground up with one complete strategy and vision – it guarantees that the styling, design and messaging is cohesive and driven with your business as the foundation.