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lara scarr design

I’m the creative mind behind Lara Scarr Design, where strategy and storytelling meet quiet sophistication. With a decade of experience in visual design, psychology, and brand development, I help businesses create the kind of identity that people feel, not just see.

I believe every brand holds a story worth telling, one rooted in emotion, purpose, and truth. My role is to draw that story out and shape it into something people can connect with, remember, and trust. Whether you’re building from scratch or redefining what already exists, I design brands that move with intention and look timeless doing it.

My approach is guided by empathy, creativity, and an eye for refined detail. I believe design should feel effortless yet intelligent, thoughtful enough to tell your story, and beautiful enough to stop people in their tracks. If you’re ready to build something that feels like you, I’d love to connect.

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the studio founder

It’s nice to meet you, I’m Lara.

Working with Lara is so comfortable and easy. She is very thorough and you can tell from the very beginning that she cares about the success of your brand as a whole. Her work is very thoughtful and detailed and she does a great job of explaining the why behind every tiny detail she selected or created. Everything she creates is rooted in the values and priorities you communicate as a brand owner at the beginning.

We had an amazing experience with you and frequently talk about how happy we are that we made the investment.

— Kate Wirta, Wren Founder

Design that looks beautiful, feels human, and works hard.

In a world of trends and templates, I believe in design that stands still long enough to be remembered. Each project begins with listening, understanding your vision, your audience, and the emotion you want to leave behind.

I blend strategy with artistry to craft brands that feel as intentional as they look. Every color, word, and visual detail is considered; every element has a reason to exist. The result is design that doesn’t just look good, but means something, a visual language that captures attention and keeps it.

Because when your brand tells the right story, people don’t just notice — they remember.

In a landscape cluttered with fleeting trends and superficial aesthetics, our designs are tailored to capture attention. We dig deep to understand your vision, mixing strategy with killer visuals to create identities that leave a mark and last.

We focus on creating brands that stand out through a blend of refined design elements and creative decisions. Our approach is meticulous; we pay attention to every detail, from sophisticated typeface palettes to harmonious colour schemes, ensuring that each component not only reflects your brand’s essence but also captivates your audience. The result? An identity that commands attention and fosters meaningful connections.