I'm Lara, the creative mind behind the studio, where I’ve spent the last decade honing the craft of visual storytelling. With degrees in psychology, visual art, and graphic design, I approach branding as both an art and a science, blending aesthetics with an understanding of human behavior, to create designs that truly resonate.

I have a particular soft spot for small businesses, and believe that every brand has a story waiting to be told. With new brands being born every minute, the world has become increasingly averse to branding bullsh*t. Skin deep brands aren't nearly enough, we crave meaning and purpose, a brand with its own hopes and dreams - we want a brand with soul, a visual identity that speaks to us. My mission (and my passion) is to transform your story into a brand identity that does just that.

My design philosophy is inspired by a love for bold minimalism, refined creativity,  intentional connectivity, and kindness. If you’re ready to transform your brand into something truly distinctive and impactful, with a partner that believes in you and your vision, just reach out, I'd love to connect.

studio

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about

it's nice to meet you

the studio founder

In a landscape cluttered with fleeting trends and superficial aesthetics, our designs are tailored to capture attention. We dig deep to understand your vision, mixing strategy with killer visuals to create identities that leave a mark and last.

We focus on creating brands that stand out through a blend of refined design elements and creative decisions. Our approach is meticulous; we pay attention to every detail, from sophisticated typeface palettes to harmonious colour schemes, ensuring that each component not only reflects your brand’s essence but also captivates your audience. The result? An identity that commands attention and fosters meaningful connections.

In a landscape cluttered with fleeting trends and superficial aesthetics, our designs are tailored to capture attention. We dig deep to understand your vision, mixing strategy with killer visuals to create identities that leave a mark and last.

We focus on creating brands that stand out through a blend of refined design elements and creative decisions. Our approach is meticulous; we pay attention to every detail, from sophisticated typeface palettes to harmonious colour schemes, ensuring that each component not only reflects your brand’s essence but also captivates your audience. The result? An identity that commands attention and fosters meaningful connections.

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kind

Working with Lara is so comfortable and easy. She is very thorough and you can tell from the very beginning that she cares about the success of your brand as a whole. Her work is very thoughtful and detailed and she does a great job of explaining the why behind every tiny detail she selected or created. Everything she creates is rooted in the values and priorities you communicate as a brand owner at the beginning.

We had an amazing experience with and frequently talk about how happy we are that we made the investment.

— Kate Wirta, Wren Founder

If you are even considering hiring Lara- do not hesitate, just do it. Lara is an extremely talented designer, but more than that, she is thorough, organized, empathetic, and patient. She designed the branding of my dreams, but also held my hand through starting my company. I honestly don't know if I could have started my company without her support and I am forever grateful to her for that. 

She designed the branding of my dreams. I honestly don't know if I could have started my company without her support.

— Mindy, Anthizo Founder

I had a great experience working with you and would highly recommend you to anyone!

Your style was elegant, clean and contemporary and I liked the fact that you worked with a lot of small, women-owned businesses. You were very warm and friendly during our initial phone conversation, you have an easygoing and soothing presence, it felt more personal. Many of the other branding companies I looked at seemed more explicitly focused on "selling" or "advertising" which didn't speak to me. Collaborative, personal, very attentive and attuned to my needs. Also very open to my input, easy to work with, and responsive.

— Linda Fay, Tera Founder

I hired you because of your professionalism, the sophistication of your previous work, and your warm personality.

I enjoyed the process from start to finish. You put a lot of thought and care in to my brand, and seriously listened to my feedback. I never felt rushed, misunderstood or like I was burdening you with small tweaks. It was evident that my satisfaction and happiness was important to you and I sincerely appreciate the energy that you put in to my project. It was a pleasure working with you.

— Kaila MacIvor, the Missing Piece Founder